My Internet Notebook

a journal on software, mobile, marketing

Archive for April, 2005

Internet Ads Advancing Rapidly

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San Francisco Chronicle Staff Writer George Raine (graine @ sfchronicle) wrote in Today’s business section about the great comeback of internet advertising.

According to figures recorded by Interactive Advertising Bureau, Internet advertising totaled nearly $2.7 billion in the fourth quarter of 2004 (a 24% increase over Q4 2003), the highest revenue quarter reported by the IAB. Estimates for the full-year 2004 totaled just under $9.6 billion – a 32% increase over full-year 2003 ($7.3 billion). And what’s more – the better days are still to come for internet advertising. Given Google’s dominance in the market and its good operating margin, no wonder it commands such a big market capitalization, $52 billion or 4 times of General Motors!

Related Links:

SF Chronicle BusinessOrganic.com – Interactive agency EVB.

Written by Y.

April 10th, 2005 at 11:59 pm

Posted in Internet

Binary File Distribution in Mobile Apps

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iAnywhere’s M-Business Server has a great feature to allow you to distribute binary files to mobile devices such as PocketPC, Palm and Symbian smartphones. This means that you can have a centralized upgrade management function, which is very useful to enterprise mobile applications.

Checkout ianywhere.com/developer for latest document on how to set binary file distribution up. By default. all binary files will be placed in the AvantGo\pods directory on the device. But if you want files to be copied to other locations. There are two easy ways to do it:

If you have only one or two files, the easiest way to do it in M-Bus server is to use meta tag to specify a location to copy a specific binary files, such as this example: <meta name=”x-avantgo-download-location” content=”mysample.exe,%AG_STARTMENU%”> , where %AG_STARTMENU% translates to Windows\Programs on PocketPC. Note that you still need to specify the link in your html body <a
href=”mysample.exe”></a>

The second method is to boundle a lot of files in a CAB file and distribute it through M-Business Server. M-Business client will automatically launch the CAB file once it is downloaded to your device. By the way, you can use the Cab Wizward tool (cabwiz.exe) in Visual Studio 2003 to create CAB files. Here is a tutorial on creating cab files.

Written by Y.

April 8th, 2005 at 5:59 pm

Salesforce.com Offline PDA Edition New Release

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What better topic can I find for my inaugural blog post than annoucing a project that I have been working hard on in the past six months: we released a new version of Salesforce.com Offline PDA Edition (v2.5) to the world!

In this latest release, we added localization support and other features:

  • Language support for German, French, Italian, Spanish, Swedish, and Brazilian Portuguese
  • Initiate and track e-mails and phone calls from within Offline PDA Edition (requires upgrade to 5.7 client)
    • If you have a converged PDA/Phone device tapping on a phone number in Offline PDA Edition will automatically launch the phone dialer and create a Task associated with the phone call
    • Tapping on an e-mail address will launch the e-mail client on your device and create a task associated with the e-mail
  • Renamed Tab support
  • User configurable list pages – users can select the number of columns on each list page and the information which appears in each column
  • Multi-value Picklist support
  • Enhanced support for Long Text Area fields
  • Support for editing Record Type

If you are a user of Salesforce.com’s CRM system, you would definitely appreciate the value of On-Demand computing. With Salesforce.com Offline PDA Edition, you get a Mobile CRM system in an on-demand fashion effortlessly. To get a 30 day free trial, just log into your salesforce.com accout, go to Setup, click Mobile Users, select Offline PDA Edition, then click Setup & Install. You can then follow the simple instructions to install a piece of client code on your PocketPC or Treo650 etc.

Enjoy!

Written by Y.

April 6th, 2005 at 7:12 pm

Posted in Mobility